What brings you the most satisfaction in your work?
What brings me the most satisfaction in my work is getting to the closing table with successful transaction. Knowing that my clients are thrilled with the outcome and we will stay friends well into the future. Knowing that I’ve done right by them and that no other agent would have given them the same level of professional service or same quality outcome in what is one of the most important purchases or sales they will ever make.
I also love getting a property ready for sale, so that it is emotionally appealing to house hunters. I’m a visual person, and staging can be very important in the property prep. There are different levels of staging, but even the slightest tweak can make a big difference. I love that transformation … and the result!
What makes you different than others in your profession?
I bring a real sense of professionalism to everything that I do, something that was developed and honed in my life before real estate when I was leading successful marketing programs for some of the country’s top corporate executives. I run my business like a business.
What is your professional and educational background?
Before real estate I was a Senior Vice President at a DC consulting firm where we used cutting-edge research and strategies to achieve success for my clients. I counted on market research to inform all of my recommendations for corporate and organizational leaders. Today my real estate clients benefit tremendously from this background and experience.
What made you decide to get into your line of work?
By the time I decided to go into real estate I had bought and sold 6 homes – two in DC, two in Arlington, and two in Montgomery County – so I had a pretty good idea of what worked and what didn’t work for me. I also know what worked for the agents. These things were not usually the same. I knew I could be a better agent than what I had experienced. Now that I’ve been in real estate a good long time, I really see how so many agents are really only representing themselves in order to get the deal done, and harming their clients in the process. I take a different approach, to say the least.
How would your clients describe you?
Home sellers have said I am thorough with my pricing and know how to position the “product” to get the best market response and best sales price possible. That I protect their interests thoroughly from beginning to end. Home buying clients have told me that I go above and beyond, that I am patient not pushy, and knowledgeable about the market and the neighborhoods. In our area it can be especially important to know how to win a home in a bidding war while retaining buyer protections, and I am especially good at that. I am always available, know how to use technology, work diligently and smartly, and am professional and friendly.
How would you describe your clients?
Respect is the number one word I use when thinking about my clients. I respect my clients tremendously. I enjoy living in Washington, DC, and we have some the brightest, smartest people living here. It is hugely inspiring to me to work for my clients. They are very smart people — but they don’t live, eat, breathe real estate every day, so they listen to my counsel and ask very good questions!
What is the one thing clients should know about you?
I am fiercely focused on getting a job done right and well, and to my clients’ advantage and satisfaction. No games, no gimmicks, just straightforward advice and lots of hard work.
How do you employ new technology to help your clients?
I am constantly looking for ways to improve things, and that includes new technology. You have to be where the business is being done, and that means understanding and using apps, links, texting, Youtube, Twitter/Periscope, etc., all while remembering that there is absolutely no substitute for a phone call or personal visit.
What is an example of a time when you helped a customer that you are particularly proud of?
There’s the time I helped a client sell his condo as a “short sale” after another agent left him in the dust with a transaction that fell apart. He was so happy to be able to move to Florida without that headache. That transaction was further complicated by condo regs and a buyer who had to make renovations so the place would be wheel-chair accessible. There was another time I helped someone purchase his home using a VA loan — two other agents couldn’t or wouldn’t work with him. There was one time I worked with someone selling and buying as part of the same transaction, the purchaser of his home had financing fall apart which would have ended everything. This buyer really wanted to buy my client’s house, so we stepped in with another lender I recommended, and he was able to get a loan. There were some white-knuckle moments but none of the dominoes fell and everyone ended up where they wanted to be. So I guess you might say I’m especially proud of accomplishing what others could not. But I’ll also work on the easy ones!
What are some of your credentials?
I’ve ranked among the Top Ten agents in my Arlington office every year since I’ve been in the business, and my office is the largest real estate office in Arlington. I am consistently a Top Producer, and top 5% of Realtors nationwide, handling over 20 transactions a year, on average. It’s enough to keep me and my team busy and still do it right. I’m especially proud that my first year in the business I earned the “Rookie of the Year” award not just for our office, but across the entire Long and Foster mid-Atlantic service region. That was a long time ago, but I remember it well and haven’t stopped since.
What are your interests outside of work? Huh?